Search results
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Meet the gleamers
The Gleamers are a cohort in search of balance, meaning and moments of joy from their cosmetic products. Let's learn more about who they are, what they want and why the think the way they do.
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Our top three botanicals for Gen Z beauty routines
Tomorrow’s beauty is already here — and Gen Z is leading it. Explore three ingredients that help brands meet their evolving expectations — from prejuvenation to inclusivity and mood-boosting benefits.
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Croda Beauty 2025 so far: A journey of innovation, heritage, and future trends
Welcome to our mid-year review at Croda Beauty. 2025 has been an exciting journey so far, marked by groundbreaking innovations, a celebration of our rich history, and a keen eye on the evolving trends shaping the future of beauty.
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Beauty trends in focus: our innovation driven response to the year so far
Explore five trends shaping the future of beauty and discover our recent ingredient innovations and formulation concepts that meet them.
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New launch: Malvallin, the 3D architect for structured and expressive skin longevity claims
Discover Malvallin™, a smart, multifunctional active that preserves volume, structure and radiance, supporting skin longevity with proven, multilevel efficacy.
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The intersection of beauty: The latest trends in hybrid beauty products
Hybrid, or multifunctional beauty products are beauty care products that have more than one function or can be used in multiple ways. They can be designed to address multiple needs at once, or they can be used on more than one part of the body. While multifunctional products aren’t a new concept, this category has become more mainstream in recent years and continues to see growth in popularity. It first emerged with products like 2-in-1 shampoos and conditioners, primarily marketed towards men with the assumption that they wanted to spend a minimum amount of time and effort on their routines. While the beauty landscape looks quite different from its conception, the reasons for the demand remain the same.
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The rise of Skin Cycling
Discover how an overnight routine built on the alternance of active ingredients and recovery stage can optimise product efficacy and skin well-being.
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Sunscreen formulation strategies to maximise skin protection
Learn more about formulation strategies to create high-performance sunscreen formulations, including the choice of UV filter and optimising the formulation chassis.
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Sun care
With our innovative sun care ingredients and formulation expertise we are the leading supplier of mineral sunscreen dispersions.
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How to avoid white and dark spots on skin?
Do you know that white and dark spots on skin are visible signs of skin’s sun capital exhaustion? (1) Skin’s sun capital is genetically determined at birth, varies according to skin phototype and is limited. It is ensured by melanocytes and represents the amount of UV rays sustained by the skin without severe damage.
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Sun care trends - What's on the horizon
Let's look ahead to the sun care, sunscreen and photoprotection trends that are on the horizon for the upcoming year.
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Titanium dioxide carcinogen classification overturned
Titanium dioxide, although approved as safe for use in dermally applied sunscreens, was classified as carcinogenic by inhalation in certain powder forms by EU. However, this classification has just been overturned. In this blog we will explain why, and what this means for cosmetics.
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Top 10 sun care formulation development mistakes
Sun care formulation development is a fine balance between SPF efficacy, formulation stability, and product aesthetics. There is increasing demand for natural (i.e. mineral), “non-nano”, transparent, lightweight, yet high SPF formulations, which is a challenge for any formulator.
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Gift responsibly: how to formulate beauty gifts people will love to receive
Discover how brands can formulate cosmetics and personal care products that make perfect beauty gifts, with enhanced emotional impact and aligned with consumer trends in self-care, inclusivity, and innovation. Reduce waste by ensuring your products will be used to the last drop.
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Product Carbon Footprint: quantifying the carbon cost of beauty
Discover how product carbon footprints can help brands to meet the ever-growing demand for sustainability and elevate their impact strategy.
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100 years of sustainable innovation
2025 is Croda’s centenary year. As we celebrate this momentous milestone, we also reflect on the impact we have made across the beauty and personal care industry and consider how our approach to sustainability has evolved over the decades.
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Conscious beauty
“Conscious beauty” is gaining traction among industry professionals and forward-thinking brands, especially as an evolution of “clean beauty.” This comprehensive guide aims to give an overview of the conscious beauty trend, offering a nuanced perspective on its definition, target audience, and implications for product development and business strategy.
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Capabilities
At Croda Beauty we offer a complete and total solution for beauty and personal care product manufacturers, with functional and active ingredients, botanical extracts and much more.
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Fragrances
Our fragrance houses, Parfex and Iberchem, offer a wide range of on-trend, unique, and sustainable fragrance options to meet the evolving needs of the beauty industry.
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Our EMEA Croda Beauty highlights for 2025
Discover Croda Beauty’s highlights for EMEA for 2025 that include new product launches, formulation expertise, trends and inspiration, as well as a sneaky peek at what is coming in 2026.